
Embracing the Opportunity to Invest in Life Itself

WHO WE ARE
Our Mission
3L supports transformative technologies that shift the world’s mindset from treating illness to maintaining health.
Our Team
3L is a team of investment and business development professionals with extensive experience in healthcare and proven track record of scaling businesses.

WHAT WE DO
3L has two business lines – investment and advisory. We offer personalized investment support for investors seeking high-potential health tech opportunities in Israel and the U.S. We provide tailored advisory solutions for health tech startups, driving growth and maximizing value creation.
Global healthcare costs are growing at 10% annually, with U.S. spending surpassing $4.3 trillion (18% of GDP). Yet, 90% of funding goes to reactive treatments that drive just 6% of health outcomes.
The Problem
Over 50% of health outcomes are driven by proactive engagement of consumers in preventative health. Technology, including AI-powered preventative health solutions, is growing at 15.6% annually and reshaping the industry. Funding for preventative health is expected to grow 5-fold in the next 10 years.
This rapid shift presents a significant investment opportunity, with potential returns of 5x to 10x over a 4-to-8-year horizon.
The Solution
3L invests in health tech innovations that drive prevention, diagnostics, and chronic care management, focusing on the U.S. and Israel. With a network of 50+ experts, we accelerate growth through strategic guidance and partnerships.
THE UNITED STATES
The world’s largest healthcare market, where partnerships between health sector leaders and digital ventures are growing at 45% annually.
Healthcare incumbents, tech giants, and manufacturers are aggressively acquiring innovative technologies.
ISRAEL
A global health tech hub with over 700 cutting-edge companies—60% leveraging AI and specializing in preventative health solutions.
A robust startup ecosystem, supported by 25+ years of digitized EMR data for research and back-testing.
Four HMOs serve as beta sites for validating new health tech solutions.
All Israeli health tech companies target the U.S. market.
3L’s Approach

PORTFOLIO COMPANIES
Sency leverages advanced-movement Al to assess fitness levels and create personalized exercise plans for all abilities. This innovative approach has led to a 2.7x increase in customer engagement — making it clearly effective.
Sency’s mission is to bridge the gap between life expectancy and healthy living years by making expert-level fitness guidance accessible and affordable for everyone.
Behavidence uses an advanced machine-learning model to empower patients and healthcare providers to monitor mental health in real time. The company’s solution is the only third-party mental health solution approved by the U.S. National Artificial Intelligence Institute.
Behavidence aims to improve outcomes for at-risk patients via early detection and timely interventions.
